Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design.
As an architect, you design for the present, with an awareness of the past, for a future which is essentially unknown.
Successful design is not the achievement of perfection but the minimization and accommodation of imperfection.
The universe we observe has precisely the properties we should expect if there is, at bottom, no design, no purpose, no evil, no good, nothing but blind, pitiless indifference.
Almost all quality improvement comes via simplification of design, manufacturing... layout, processes, and procedures.
Trends in fashion, design and pop culture are taking on more global influence, and of course, one thing that's always in style is color.
When I design a wedding dress with a bustle, it has to be one the bride can dance in. I love the idea that something is practical and still looks great.
Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.
I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.
A part of my kind of design and inspiration ethos is that I carry around a leather notebook and I sketch in it, doodle in it, write notes in it, and I put pictures in it.