Space and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.
I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
I have an all-Japanese design team, and none of them speak English. So it's often funny and surprising how my ideas end up lost in translation.
Successful design is not the achievement of perfection but the minimization and accommodation of imperfection.
You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
Eventually everything connects - people, ideas, objects. The quality of the connections is the key to quality per se.
The universe we observe has precisely the properties we should expect if there is, at bottom, no design, no purpose, no evil, no good, nothing but blind, pitiless indifference.
Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.
Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.
Trends in fashion, design and pop culture are taking on more global influence, and of course, one thing that's always in style is color.
Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.