I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.
If you don't design your own life plan, chances are you'll fall into someone else's plan. And guess what they have planned for you? Not much.
Eventually everything connects - people, ideas, objects. The quality of the connections is the key to quality per se.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
The universe we observe has precisely the properties we should expect if there is, at bottom, no design, no purpose, no evil, no good, nothing but blind, pitiless indifference.
Trends in fashion, design and pop culture are taking on more global influence, and of course, one thing that's always in style is color.
Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.
Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.
Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.
Sustainability can't be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
A shoe is not only a design, but it's a part of your body language, the way you walk. The way you're going to move is quite dictated by your shoes.
When I design a wedding dress with a bustle, it has to be one the bride can dance in. I love the idea that something is practical and still looks great.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.