Sustainability can't be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.
Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
A part of my kind of design and inspiration ethos is that I carry around a leather notebook and I sketch in it, doodle in it, write notes in it, and I put pictures in it.
I have an all-Japanese design team, and none of them speak English. So it's often funny and surprising how my ideas end up lost in translation.
You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
Trends in fashion, design and pop culture are taking on more global influence, and of course, one thing that's always in style is color.
Space and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design.
Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.