Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
When I design a wedding dress with a bustle, it has to be one the bride can dance in. I love the idea that something is practical and still looks great.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
The principle of the design - the harmony, rhythm and balance are all the same with interior and fashion design.
Space and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design.
As an architect, you design for the present, with an awareness of the past, for a future which is essentially unknown.
A part of my kind of design and inspiration ethos is that I carry around a leather notebook and I sketch in it, doodle in it, write notes in it, and I put pictures in it.
I have an all-Japanese design team, and none of them speak English. So it's often funny and surprising how my ideas end up lost in translation.