Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.
Space and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
Almost all quality improvement comes via simplification of design, manufacturing... layout, processes, and procedures.
The principle of the design - the harmony, rhythm and balance are all the same with interior and fashion design.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Successful design is not the achievement of perfection but the minimization and accommodation of imperfection.
Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.
A shoe is not only a design, but it's a part of your body language, the way you walk. The way you're going to move is quite dictated by your shoes.
The universe we observe has precisely the properties we should expect if there is, at bottom, no design, no purpose, no evil, no good, nothing but blind, pitiless indifference.
Sustainability can't be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.