You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.
The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.
A part of my kind of design and inspiration ethos is that I carry around a leather notebook and I sketch in it, doodle in it, write notes in it, and I put pictures in it.
Almost all quality improvement comes via simplification of design, manufacturing... layout, processes, and procedures.
Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.
A chair is a very difficult object. A skyscraper is almost easier. That is why Chippendale is famous.
A shoe is not only a design, but it's a part of your body language, the way you walk. The way you're going to move is quite dictated by your shoes.