I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.
Sustainability can't be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
A part of my kind of design and inspiration ethos is that I carry around a leather notebook and I sketch in it, doodle in it, write notes in it, and I put pictures in it.
Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
Eventually everything connects - people, ideas, objects. The quality of the connections is the key to quality per se.
Successful design is not the achievement of perfection but the minimization and accommodation of imperfection.
Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.