A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
If you don't design your own life plan, chances are you'll fall into someone else's plan. And guess what they have planned for you? Not much.
You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
I have an all-Japanese design team, and none of them speak English. So it's often funny and surprising how my ideas end up lost in translation.
The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.
Space and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.
The universe we observe has precisely the properties we should expect if there is, at bottom, no design, no purpose, no evil, no good, nothing but blind, pitiless indifference.
A part of my kind of design and inspiration ethos is that I carry around a leather notebook and I sketch in it, doodle in it, write notes in it, and I put pictures in it.
As an architect, you design for the present, with an awareness of the past, for a future which is essentially unknown.
Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.