Eventually everything connects - people, ideas, objects. The quality of the connections is the key to quality per se.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.
I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
Successful design is not the achievement of perfection but the minimization and accommodation of imperfection.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
A shoe is not only a design, but it's a part of your body language, the way you walk. The way you're going to move is quite dictated by your shoes.
Sustainability can't be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
As an architect, you design for the present, with an awareness of the past, for a future which is essentially unknown.
