A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Sustainability can't be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
The universe we observe has precisely the properties we should expect if there is, at bottom, no design, no purpose, no evil, no good, nothing but blind, pitiless indifference.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
As an architect, you design for the present, with an awareness of the past, for a future which is essentially unknown.
Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.
Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
Almost all quality improvement comes via simplification of design, manufacturing... layout, processes, and procedures.
The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design.
Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.
If you don't design your own life plan, chances are you'll fall into someone else's plan. And guess what they have planned for you? Not much.
Trends in fashion, design and pop culture are taking on more global influence, and of course, one thing that's always in style is color.