The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design.
Almost all quality improvement comes via simplification of design, manufacturing... layout, processes, and procedures.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.
If you don't design your own life plan, chances are you'll fall into someone else's plan. And guess what they have planned for you? Not much.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
The principle of the design - the harmony, rhythm and balance are all the same with interior and fashion design.
Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.
A shoe is not only a design, but it's a part of your body language, the way you walk. The way you're going to move is quite dictated by your shoes.
Space and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
A chair is a very difficult object. A skyscraper is almost easier. That is why Chippendale is famous.
I have an all-Japanese design team, and none of them speak English. So it's often funny and surprising how my ideas end up lost in translation.
Sustainability can't be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
The universe we observe has precisely the properties we should expect if there is, at bottom, no design, no purpose, no evil, no good, nothing but blind, pitiless indifference.