Space and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.
Successful design is not the achievement of perfection but the minimization and accommodation of imperfection.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
