Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
When I design a wedding dress with a bustle, it has to be one the bride can dance in. I love the idea that something is practical and still looks great.
Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.
A part of my kind of design and inspiration ethos is that I carry around a leather notebook and I sketch in it, doodle in it, write notes in it, and I put pictures in it.
The principle of the design - the harmony, rhythm and balance are all the same with interior and fashion design.
Space and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
Sustainability can't be like some sort of a moral sacrifice or political dilemma or a philanthropical cause. It has to be a design challenge.
As an architect, you design for the present, with an awareness of the past, for a future which is essentially unknown.
A chair is a very difficult object. A skyscraper is almost easier. That is why Chippendale is famous.