As an architect, you design for the present, with an awareness of the past, for a future which is essentially unknown.
The universe we observe has precisely the properties we should expect if there is, at bottom, no design, no purpose, no evil, no good, nothing but blind, pitiless indifference.
You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design.
Almost all quality improvement comes via simplification of design, manufacturing... layout, processes, and procedures.
Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
Everyone wants an iPhone, but it would be impossible to design an iPhone in China because it's not a product; it's an understanding of human nature.
A shoe is not only a design, but it's a part of your body language, the way you walk. The way you're going to move is quite dictated by your shoes.
Agriculture as we know it needs to disappear. We can design better and healthier proteins than we get from nature.
The principle of the design - the harmony, rhythm and balance are all the same with interior and fashion design.
A part of my kind of design and inspiration ethos is that I carry around a leather notebook and I sketch in it, doodle in it, write notes in it, and I put pictures in it.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
I did not direct my life. I didn't design it. I never made decisions. Things always came up and made them for me. That's what life is.